Lonkero long drink debuts in UK
9
dec
2025
Door florence.cassara 9 december 2025 Per categorie Geen commentaar
I want to receive updates about products and good stuff The 2000s saw the reintroduction of the brandy long drink, now manufactured by Laitilan Wirvoitusjuomatehdas. As a compromise following the Finnish prohibition (1919–1932), the country was living with a strict state-controlled alcohol policy. In Finland, lonkero is available in stores and restaurants, where it can be on draught, bottle or can.
Lonkero long drink debuts in UK
“We spotted a gap in the market for consumers who seek a pint-sized, refreshing alternative to beer or cider. Described as ‘the national drink of Finland’, Lonkero translates to ‘long drink’ in Finnish. Inspired by Finland’s ‘eccentricity and the love of the outdoors’, Lonkero is offered at 5.5% ABV as a refreshing, pint-sized alternative to beer and cider. For the most authentic taste, you must use a quality London Dry Gin. They demanded it continue, and so Lonkero became a permanent fixture in Finnish culture, a symbol of hospitality, simplicity, and a relaxed summer mindset. The drink was designed to be temporary, just for the games, but the Finns fell in love with it.
Hartwall Original Long Drink – Gin & Orange 5.5% 24x330ml
The result was a simple, yet brilliant, combination of Finnish gin and grapefruit soda. This one simple switch is the difference between a forgettable mixed drink and an authentic Lonkero that tastes like a Finnish summer. Hartwall Original, also known as ‘Lonkero’ is a ready to drink gin, with refreshing grapefruit. The original mixed gin beverages were only sold at Alko due to higher alcohol content (5.5% alc/vol) and the fact that only Alko was allowed to sell non-fermented alcohol until 2018 when the alcohol legislation was changed. Fermented lonkero beverages are sold in ordinary grocery stores under various names like "gin lonkero" or "grapefruit lonkero".
What’s the best commercial grapefruit soda for this recipe?
In the Finnish state retail monopoly alcohol store Alko, since 2007 Hartwall Original Long Drink has been the most popular product sold by the lonkero casino registration store, outselling Koskenkorva, one of the oldest Finnish spirits. The same composition can be achieved by diluting a 10% cider into 5% with water and gin and grapefruit flavors, and the 5.5% product can be sold in grocery stores. England-based startup Lonkero Drinks has launched a Finland-inspired long drink made with gin, grapefruit and botanicals. You want the bitterness and effervescence of grapefruit, not the heavy sweetness of a soft drink. The city was expecting a flood of visitors from around the world, and they needed a pre-mixed, easy-to-serve, refreshing drink to handle the crowds efficiently.
- Our team can’t wait to see the Lonkero word spread across the UK this summer.”
- I want to receive updates about products and good stuff
- The result was a simple, yet brilliant, combination of Finnish gin and grapefruit soda.
- Known for its clean, balanced taste and ready-to-drink convenience, it has become a staple across the Nordics.
- The same composition can be achieved by diluting a 10% cider into 5% with water and gin and grapefruit flavors, and the 5.5% product can be sold in grocery stores.
A Brief History: The Drink of the 1952 Olympics
Long drinks in the Finnish style have been commercially produced and marketed in other nations, including Japan, China, Taiwan and the United States. Until Finland joined the European Union in 1995, the production of long drink was strictly controlled by the government. These were the Gin Long Drink (gin with grapefruit) and the Brandy Long Drink (brandy with Pommac), then co-manufactured with Hartwall. Lonkero is available on the company’s website, with a six-pack retailing for £17.99 (US$23) and a 12-pack for £29.99 (US$39). Our team can’t wait to see the Lonkero word spread across the UK this summer.”
- Described as ‘the national drink of Finland’, Lonkero translates to ‘long drink’ in Finnish.
- With this method, you’ll create a drink so crisp and clean it will instantly become your go-to for warm days, backyard gatherings, or any time you need a genuinely refreshing escape.
- I’d heard whispers about this legendary “long drink,” but the canned versions I’d tried back home just tasted like generic, sugary soda.
- The drink was designed to be temporary, just for the games, but the Finns fell in love with it.
- It was crisp, subtly bitter, and unbelievably refreshing.
- There is also a company called Lonkero Drinks in Norwich, UK, whose long drinks are sold in Norwich, Edinburgh, Brighton and London.
An authentic Lonkero should be crisp, dry, and refreshing with a distinct juniper bite from the gin balanced by the slightly bitter, citrusy notes of grapefruit soda. The key is using a crisp, dry grapefruit soda, not a sweet juice or a sugary soft drink. The host country introduced a fast-to-serve gin-based drink with grapefruit and soda water to keep the visitors entertained. Please note that nutrition information is an estimate and can vary based on the specific ingredients used, especially the sugar content of your chosen grapefruit soda. For the grapefruit soda, seek out one that is more “soda” than “juice.” Look for brands like Q Mixers, Fever-Tree, or Ting.
With this method, you’ll create a drink so crisp and clean it will instantly become your go-to for warm days, backyard gatherings, or any time you need a genuinely refreshing escape. Lightly sparkling and refreshingly bitter-sweet, it’s a go-to drink for relaxed occasions. There is also a company called Lonkero Drinks in Norwich, UK, whose long drinks are sold in Norwich, Edinburgh, Brighton and London.
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It was crisp, subtly bitter, and unbelievably refreshing. I’d heard whispers about this legendary “long drink,” but the canned versions I’d tried back home just tasted like generic, sugary soda. Please note this product may only be purchased by people 18 years and over in the UK. The name lonkero comes from the English term long drink, per the similar pronunciation to the word long, but more adapted to the Finnish pronunciation, which prompted producers to use the word as part of their marketing.